- Plan and implement marketing activities online and offline for the company to promote sales of services;
- Responsible for evaluating the effectiveness of marketing strategies of establishments;
- Initiate market research, analyze findings, and assist in updating and providing feedback received to management and project team;
- Assist in service and product development;
- Developing and implementing marketing plans.
- Undertaking competitor research and analyses.
- Conducting market research to establish customer trends and habits.
- Establishing goals and objectives in order to reach our customers through appropriate marketing channels (digital and traditional).
- Building and maintaining relationships with new and existing customers through prospecting and networking.
- Promoting brand awareness through marketing efforts.
- Creating marketing materials for our website and other marketing platforms.
- Supporting the marketing team with marketing activities by demonstrating expertise in various areas, including optimization, advertising, social media, direct marketing, and event planning.
- Assisting with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns.
- Performing other duties when needed.
Requirement:
- Bachelor’s degree in journalism, communications, marketing, or a related field.
- 1 or more years of marketing experience (digital or traditional) in a corporate, or agency environment.
- Proficient in Microsoft Office Suite (Word, Excel, Outlook, and Access), Adobe Creative Suite, and CRM and CMS software.
- Working knowledge of HTML and CSS.
- Experience using analytics software.
- Excellent written and verbal communication skills.
- Ability to work in a fast-paced, high-pressure environment.
- Multi-tasking and time-management skills, with the ability to prioritize tasks.
- Highly organized and detail-oriented.
- Bilingual in English and Mandarin
Job Types: Full-time, Permanent
Schedule:
- 8 hour shift
Ability to commute/relocate:
- Vancouver, BC V6E 2S1: reliably commute or plan to relocate before starting work (required)
Education:
- Bachelor’s Degree (required)
Experience:
- marketing: 1 year (preferred)
Language:
- Mandarin (required)