Job Summary*
AlphaPay is looking for a motivated, self-starting professional to fill the role of a Marketing Manager. The Marketing Manager will be responsible for driving brand awareness; developing, executing, and optimizing paid search campaigns. Successful candidates will have experience with digital and traditional media channels.
Our Company*
AlphaPay is a major influencer in the borderless payment technology specialist in Canada. As a forward-thinking FinTech company, AlphaPay has developed and distributed payment technology services to bridge the gap between North American businesses and 1.2 billion users of Alipay, WeChat Pay, and UnionPay through borderless payment technology.
Responsibilities\*\**
To create a plan to drive brand awareness to our target audience through the use of performance marketing programs with a primary focus on digital performance and marketing channels and secondary focus of traditional media channels
Generate, edit, publish and share engaging content (e.g. original text, photos, videos, and news)
Create paid search campaigns for Google Ads, Facebook, Instagram, etc.
Perform SEO analyses and optimize content for organic search results
Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures, and blog layout)
Collaborate with other teams, like sales, Business Development, and operation team to ensure brand consistency
Requirements\*\**
Proven work experience of drive brand awareness
Proven work experience of mainstream social media platforms
Hands on experience in content creation and management
Excellent copywriting skills
Ability to deliver creative content (text, image, and video)
Solid knowledge of SEO, keyword research, and Google Analytics
Knowledge of online marketing channels
Excellent communication skills
Analytical and multitasking skills
Job Types: Full-time, Permanent
Expected start date: 2020-11-02
Job Types: Full-time, Permanent
Salary: $40,000.00-$70,000.00 per year
Additional pay:
Commission pay
Benefits:
Casual dress
Dental care
Extended health care
On-site parking
Vision care
Schedule:
8 hour shift
Experience:
Marketing: 3 years (Required)
Language:
Mandarin (Preferred)
Work remotely:
No